Kind-hearted residents of Driffield have once again shown their amazing community spirit by rallying to support the flood hit people of Cumbria.
Staff at Tesco in Driffield organised a last minute toy drive over the weekend and thanks to the generosity of customers and businesses in the town more than 1,000 toys will be distributed to the children affected by the terrible flooding.
Collections began at 12pm on Friday for new, unwrapped toys and Christmas presents, as well as cash donations and finished at 1pm on Sunday.
The idea came from new store manager, Bruce Holroyd, after he was involved in a conference call and wanted to give the children something back. He said he is overwhelmed by the generosity shown by the people of Driffield.
He said: “The response has been absolutely fantastic. I cannot thank everyone enough for their enormous generosity. “In just 48 hours we have had more than £400 donated and two full cages of toys which will be on their way to Cumbria today (Tuesday).
“Sokells and B&M have been extremely generous and supported us with donations and we had people coming into the store donating £20 cash for us to buy presents and we were also taking collections on the tills.
“Everybody has just got on board and I feel extremely proud of the response.” He paid tribute to the support from the staff at the Driffield store. “The idea was brought up in one of our conference calls for Tesco stores in the area,”
he told the Wolds Weekly. “After the flooding, some people were left with nothing and everyone should have something for Christmas. “I came off the call and the response from all the staff has been overwhelming. It could not have happened without the support and backing they have given.
They have been fantastic.” Di Tate was taking collections in the store entrance on Friday and was overwhelmed with the response. She said: “I was stood for about an hour and a half and probably collected about £50 and we also had people donating gifts which was fantastic.”